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Discover special edition Dyson haircare technology now. Learn more. 

Model with hair after using Dyson hair care technology

The science behind hair

Solving real hair problems with innovative engineering.

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Two women demonstrating Dyson hair care range

We're obsessed with researching hair damage

Our mission is to solve problems others ignore – maintaining healthy hair by helping to protect against excessive heat damage. To truly understand hair, Dyson engineers have carried out a microscopic investigation into every hair type.

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What's your hair type?

There are three different types of bond that give hair its shape. Some of these bonds allow temporary stretching, tensing and reforming to create new styles. Understanding your hair type can help select the best styling approach and treatment for your perfect style. 

A line diagram with a hand holding a strand of hair

Know your roots

Pluck a strand of hair and rub it between your fingers. If it feels like a barely-there thread of silk, your hair is fine. If it feels like a thread of cotton, your hair is coarse.

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Whats your curl pattern?

There are four main hair types: straight, wavy, curly and coily. Understanding your hair shape allows you to understand how to manage and care for your hair, including how to achieve desired styles.

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How to manage damage

Dyson technology not only helps to style hair, but is designed to retain colour, moisture, shine and smoothness. We've explored three key areas surrounding hair health.

Hair strand under a microscope with signs of breakage

1. Breakage

Overexposure to extreme temperatures can weaken the bonds in the hair, making it more prone to breakage.

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    Weakening your hair

    Exposure to temperatures over 150°C can cause the shape of the keratin in hair strands to change. The α-keratin slowly converts to β-keratin which makes hair weaker and less elastic over time.

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    Prevention not repair

    Once hair has been damaged, it can't be reversed. Hair can become dry and frizzy and lose hydration. If hair is exposed to temperatures over 230°C it will begin to burn or melt.

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    Maintain natural strength

    The Dyson Corrale™ hair straightener has been engineered to offer enhanced styling for half the damage¹  with a precise heating system and Intelligent heat control. Flexing plate technology is engineered to gather hair, helping to create an equivalent style in fewer passes and with less reliance on heat.

Hair strand under a microscope with signs of moisture

2. Moisture

Moisture levels within your hair can vary depending on the humidity levels in your environment. Excessive heat can compromise your hair’s natural moisture balance, by making the hair more porous – gaining or losing water more easily.

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    The perfect balance

    If too much water is lost from the hair, it can sometimes feel dry and dehydrated. If too much water is absorbed in the bonds, your style can be disrupted, causing it to drop out. Better moisture balance means better retention.

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    Weaker when wet

    Water causes hair to swell and become weaker by up to 42%², breaking the bonds holding the structure together. This is why the Dyson Supersonic™ hair dryer has been designed with fast drying technology. 

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    Achieve style retention

    Our machines have been engineered by hair care experts to prevent excessive heat damage and safeguard your hair’s moisture balance. This not only supports style retention but helps to protect your hair’s wellbeing.

Hair strand under a microscope with signs of a shiny appearance

3. Smooth and shine

Shine occurs when light hits hair strands and bounces off evenly. When hair is damaged, the cuticles can lift, scattering light in multiple directions and making it appear dull.

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    Loss in colour pigmentation

    Whether your hair’s chemically dyed or natural, high heat can change its proteins. This can cause the colour to be stripped and appear faded – or even a different colour altogether.  

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    The Coanda effect

    The Dyson Airwrap™ multi-styler harnesses an aerodynamic phenomenon called the Coanda effect, which is powered by the Dyson digital V9 motor. It uses air to wrap and create curls, rather than extreme heat. Helping to protect your natural shine. 

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    Align for shine

    New attachments for the Dyson Supersonic™ hair dryer and Dyson Airwrap™ multi-styler help reduce flyaways.³ By bringing longer strands to the front and pushing shorter ones underneath, flyaways are reduced for better alignment and shine.

Three female models using Dyson hair care range

The Dyson solution

Researched. Tested. Resolved.

Years of research and testing at Dyson’s specialist hair science laboratories have confirmed there are two key factors when styling; temperature and control. Our engineers have established technology that styles without excessive heat.

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    Dyson Airwrap™ multi-styler

    Combining powerful airflow with controlled heat, the Dyson™ Airwrap multi-styler can dry and style at the same time – using the Coanda effect, not extreme heat. 

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    Dyson Corrale™ hair straightener

    The straightener with flexing manganese copper alloy plates for styling with half the damage.¹  The Dyson Corrale™ hair straightener gathers hair to create shiny, straight styles with less frizz and flyaways.⁴

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    Dyson Supersonic™ hair dryer

    Engineered with Intelligent heat control and the Dyson digital motor V9, the iconic Dyson Supersonic™ hair dryer is fast drying with no extreme heat.

Woman dries and styles hair with the Dyson Supersonic hair dryer

Attachments and accessories

Dyson-designed hair care attachments and accessories are researched and tested as thoroughly as Dyson machines.

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Dyson Supersonic hair dryer and Airwrap multi-styler in Vinca blue and Rosé.

Special edition Dyson technology. Now in Vinca blue and Rosé.

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Choose your model

Special gift edition

Special edition Dyson Airwrap™ multi-styler Complete

Special edition Dyson Airwrap™ multi-styler Complete in Vinca Blue and Rosé.

Dyson Airwrap™ multi-styler Complete in Vinca Blue and Rosé. With Dyson-designed Vinca blue presentation case and Rosé-edged travel pouch.

The only styler to curl, shape and hide flyaways using the Coanda effect - with no extreme heat. Re-engineered attachments harness Enhanced Coanda airflow to create your styles.

8 accessories included

See all Hide Click to learn more
  • PU Leather Case WBu
  • Coanda Smoothing Dryer Assy Bk/Pk
  • Filter cleaning brush

    Filter cleaning brush for your Dyson Airwrap™.

  • Airwrap Travel Pouch Pk
  • Firm Smoothing Brush WBu/Pk
  • 40mm Airwrap Barrel Bk/Pk
  • Volumising Brush MBk/Pnk
  • 30mm Airwrap Barrel Bk/Pk
  • Soft Smoothing Brush WBu/Pnk
€579.99
Price includes VAT
Learn more
Special gift edition

Special edition Dyson Airwrap™ multi-styler Complete Long

Special edition Dyson Airwrap™ multi-styler Complete Long in Vinca Blue and Rosé.

Dyson Airwrap™ multi-styler Complete Long in Vinca Blue and Rosé. With Dyson-designed Vinca blue presentation case and Rosé-edged travel pouch.

The only styler to curl, shape and hide flyaways using the Coanda effect - with no extreme heat. Re-engineered attachments harness Enhanced Coanda airflow to create your styles.

8 accessories included

See all Hide Click to learn more
  • Airwrap Travel Pouch Pk
  • Filter cleaning brush

    Filter cleaning brush for your Dyson Airwrap™.

  • PU Leather Case WBu
  • 30mm Airwrap Long Barrel Bk/Pk
  • 40mm Airwrap Long Barrel WBu/Pk
  • Coanda Smoothing Dryer Assy Bk/Pk
  • Volumising Brush MBk/Pnk
  • Firm Smoothing Brush WBu/Pk
  • Soft Smoothing Brush WBu/Pnk
€579.99
Price includes VAT
Learn more
Special gift edition

Special edition Dyson Supersonic™ hair dryer (Vinca blue/ Rosé)

Powerful digital motor. Designed for fast drying.

Includes new Frizz flyaway attachment for smooth, shiny hair.¹

Includes a complimentary presentation case

6 accessories included

See all Hide Click to learn more
  • Gentle Air Attachment

    Fast yet gentle styling for fine hair and sensitive scalps.

  • Styling Concentrator

    Style your hair one section at a time with precise, controlled airflow.

  • Wide-tooth Comb
  • Flyaway attachment Black

    Hides flyaways under longer hair to give you a smooth, shiny finish¹

  • Diffuser
€429.99
Price includes VAT
Learn more
Limited offer

Dyson Corrale™ Straightener Copper

Enhanced styling. Half the damage.¹ Cord-free.

Engineered to create a range of styles.

Three precise heat settings

What's in the box

See all Hide Click to learn more
  • Travel Pouch Nk
  • Dock Assy Nk
  • Magnetic 360˚ charging cable

    Rotates for hassle-free straightening while charging.

  • Limited time only. While stocks last.
€349.99
Price includes VAT
Learn more
Limited offer

Dyson Corrale™ Straightener Fuchsia

Enhanced styling. Half the damage.¹ Cord-free

Engineered to create a range of styles

Three precise heat settings

  • Limited time only. While stocks last.
€349.99
Price includes VAT
Learn more

Dyson Airwrap™ multi-styler Complete long Nickel/ Copper

Re-engineered attachments harness Enhanced Coanda airflow to create your styles.

For hair that's chest-length or longer.

With new barrels to curl and wave in both directions, brushes to control and shape, and the multi-functional Coanda smoothing dryer to dry, smooth and hide flyaways.¹

8 accessories included

See all Hide Click to learn more
  • Round volumising brush
  • 30mm Airwrap™ long barrel
  • Soft smoothing brush
  • Firm smoothing brush
  • Coanda smoothing dryer
  • 40mm Airwrap™ long barrel
  • Filter cleaning brush
  • Storage case
€549.99
Price includes VAT
Learn more

Dyson Airwrap™ multi-styler Complete Nickel/ Copper

Re-engineered attachments harness Enhanced Coanda airflow to create your styles.

For hair that's shorter than chest-length.

With new barrels to curl and wave in both directions, brushes to control and shape, and the multi-functional Coanda smoothing dryer to dry, smooth and hide flyaways.¹

8 accessories included

See all Hide Click to learn more
  • Round volumising brush
  • 40mm Airwrap™ barrel
  • Soft smoothing brush
  • 30mm Airwrap™ barrel
  • Coanda smoothing dryer
  • Firm smoothing brush
  • Filter cleaning brush
  • Storage case
Out of stock.
€549.99
Price includes VAT
Learn more
Only at Dyson

Dyson Airwrap™ multi-styler Complete Prussian Blue/ Copper

Re-engineered attachments harness Enhanced Coanda airflow to create your styles.

For hair that's shorter than chest-length.

With new barrels to curl and wave in both directions, brushes to control and shape, and the multi-functional Coanda smoothing dryer to dry, smooth and hide flyaways.¹

8 accessories included

See all Hide Click to learn more
  • Storage case
  • 30mm Airwrap™ barrel
  • Filter cleaning brush
  • 40mm Airwrap™ barrel
  • Coanda smoothing dryer
  • Round volumising brush
  • Soft smoothing brush
  • Firm smoothing brush
Out of stock.
€549.99
Price includes VAT
Learn more
Only at Dyson

Dyson Airwrap™ multi-styler Complete Copper/ Nickel

Re-engineered attachments harness Enhanced Coanda airflow to create your styles.

For hair that's shorter than chest-length.

With new barrels to curl and wave in both directions, brushes to control and shape, and the multi-functional Coanda smoothing dryer to dry, smooth and hide flyaways.¹

8 accessories included

See all Hide Click to learn more
  • Firm smoothing brush
  • Round volumising brush
  • 40mm Airwrap™ barrel
  • Soft smoothing brush
  • Coanda smoothing dryer
  • 30mm Airwrap™ barrel
  • Filter cleaning brush
  • Storage case
Out of stock.
€549.99
Price includes VAT
Learn more

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  • Sorry, but the video player isn't currently keyboard accessible. We're upgrading our player to improve this. Please email askdyson@dyson.ie or contact 01-475-7109 if you would like further help, or to see the information in an alternative format.

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    Re-engineered Diffuser

    Captures curls and reduces frizz without disrupting the hair's natural form. Re-engineered with longer prongs to reach deeper into the hair and evenly diffuse each curl.

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    Flyaway attachment

    This finishing tool attaches to the Dyson Supersonic™ hair dryer for sleek, straight styles. Engineered to hide flyaways under longer hair for a smoother finish, with just air.³

  • Sorry, but the video player isn't currently keyboard accessible. We're upgrading our player to improve this. Please email askdyson@dyson.ie or contact 01-475-7109 if you would like further help, or to see the information in an alternative format.

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    Barrels to curl and wave

    The new Dyson Airwrap™ multi-styler barrels have been re-engineered to curl in both directions while drying simultaneously. Combining the Coanda effect and controlled heat, to create styles quickly and easily.

Choose your model

Limited offer

Dyson Corrale™ Straightener Copper

Enhanced styling. Half the damage.¹ Cord-free.

Engineered to create a range of styles.

Three precise heat settings

What's in the box

See all Hide Click to learn more
  • Travel Pouch Nk
  • Dock Assy Nk
  • Magnetic 360˚ charging cable

    Rotates for hassle-free straightening while charging.

  • Limited time only. While stocks last.
€349.99
Price includes VAT
Learn more
Only at Dyson

Dyson Airwrap™ multi-styler Complete Prussian Blue/ Copper

Re-engineered attachments harness Enhanced Coanda airflow to create your styles.

For hair that's shorter than chest-length.

With new barrels to curl and wave in both directions, brushes to control and shape, and the multi-functional Coanda smoothing dryer to dry, smooth and hide flyaways.¹

8 accessories included

See all Hide Click to learn more
  • Storage case
  • 30mm Airwrap™ barrel
  • Filter cleaning brush
  • 40mm Airwrap™ barrel
  • Coanda smoothing dryer
  • Round volumising brush
  • Soft smoothing brush
  • Firm smoothing brush
Out of stock.
€549.99
Price includes VAT