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Dyson digital motor V8
The engineering story

Power, un-leashed.

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James Dyson holding Dyson digital motor

"No-one was designing the type of motor we needed. So we spent eight years developing our own. Without it, our cord-free vacuums could not deliver such power."

James Dyson
Engineer

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  • Opening the throttle.

    In 1997, conventional motors were still using 160-year-old technology. So we started developing smaller, faster digital motors – by adding intelligent software to a motorbike impeller.

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Digital revolution.

By 2009, we’d created the 200W Dyson digital motor V2. Small and light, it span at 78,000rpm, providing the power we needed for our first cord-free stick vacuum.

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Schematic of Archimedes' lever principle

Ergonomic efficiency.

The Dyson Digital Slim™ vacuum launched in 2011. With the motor and the battery in the handle, it had the optimum centre of gravity for floor-to-ceiling cleaning – and created a new kind of vacuum cleaner.

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  • Pushing the boundaries.

    As our engineers developed our next-generation 350W Dyson digital motor V6, we had to find a casing robust enough to hold the motor together while it span at 110,000rpm.

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  • Racing ahead.

    So we investigated the super-strong, ultra-light casing used in Formula 1 for its KERS flywheel technology. And then we created our own – by adapting carbon fibre fishing rod tubes.

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Dyson battery pack in testing

Powered up.

In 2014, our new motor powered the Dyson V6™ stick vacuum. With a redesigned nickel manganese cobalt battery, it had 150% more power than its predecessor, and a run time of up to 20 minutes.*

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Selection of Dyson vacuums and prototypes

Fully refined.

But we didn’t stop there. We doubled the run time of the Dyson V6™ vacuum with new battery technology, and cut noise by 50% with improved acoustics. And we designed the 425W Dyson digital motor V8.

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"Perhaps people would say we're non-compromising. That's Dyson throughout."

Matthew Childe

Global Head of Motor Development

  • Dyson engineers worked to create the motor

  • Hours of development on the Dyson digital motor V8

  • Hours of testing

  • Miles pushed during testing

Dyson V8™ vacuum

Cord-free. Hassle-free. Powerful suction.

By 2016, we were ready to bring all the new technologies together in one lightweight, versatile machine: a cordless vacuum cleaner with twice the suction of any other.¹ The Dyson V8™ cord-free stick vacuum.

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Choose your model

Dyson V8™ vacuums

Dyson V8 Animal

Powerful. Versatile. Engineered for homes with pets.

Up to 40 minutes of powerful suction (in suction mode 1 with non-motorised tool).

15% more power and 10 minutes longer run time than the Dyson V7™.

4.6 stars out of 5 from 1986 Reviews
8 tools and accessories included
See all Hide Click to learn more
  • Quick-release crevice tool

    Designed for precise cleaning around edges and narrow gaps.

  • Docking station

    Wall-mounted dock to recharge your vacuum and tidily store tools

  • Quick-release combination tool

    Two tools in one - brush and wide nozzle. For simple switching between tasks

  • Quick-release Motorhead

    Powerful direct-drive cleaner head removes ground-in dirt from carpets

  • Charger

    Charges your vacuum with or without the Docking station

  • Reach Under Tool

    Reach Under Tool for your dyson machine.

  • Quick-release Mini motorised tool

    Motorised brush bar tackles hair and ground-in dirt, in tight spaces

  • Quick-release mini soft dusting brush

    Easy, vacuum-assisted dusting. With soft nylon bristles to clean delicate surfaces and fabrics.

Out of stock.
€399.99
Price includes VAT
See more

Dyson Cyclone V10™ vacuums

Best price guarantee

Dyson Cyclone V10 Absolute vacuum

Powerful cordless vacuum. Automatically de-tangles hair. For all floors.

60 minutes max run time.

2 cleaner heads and 6 accessories included
See all Hide Click to learn more
  • Soft roller cleaner head

    Engineered with soft woven nylon and anti-static carbon fibre, for hard floors

  • Quick-release combination tool

    Two tools in one - brush and wide nozzle. For simple switching between tasks

  • Low-reach adaptor
  • Mini motorised tool

    Great for cleaning smaller surfaces, upholstery and stairs

  • Anti Tangle Motorhead
  • Docking station

    Wall-mounted dock to recharge your vacuum and tidily store tools

  • Quick-release crevice tool

    Designed for precise cleaning around edges and narrow gaps.

  • Charger

    Charges your vacuum with or without the Wall Dok.

  • Save €110. For a limited time only.
original price:
Was €499.99
current price:
€389.99
Save €110.00
Price includes VAT
See more

Dyson Cyclone V10™ vacuums

Dyson Cyclone V10 Animal

Powerful and versatile whole home cleaning. Up to 60 minutes of run time.¹

Direct drive cleaner head removes ground-in dirt from carpets.

4.7 stars out of 5 from 7241 Reviews
1 cleaner head, 7 tools and accessories included
See all Hide Click to learn more
  • Direct drive cleaner head

    Powerful direct-drive cleaner head removes ground-in dirt from carpets

  • Quick-release combination tool

    Two tools in one - brush and wide nozzle. For simple switching between tasks

  • Charger

    Charges your vacuum with or without the Wall Dok.

  • Quick-release crevice tool

    Designed for precise cleaning around edges and narrow gaps.

  • Quick-release mini soft dusting brush

    Easy, vacuum-assisted dusting. With soft nylon bristles to clean delicate surfaces and fabrics.

  • Docking station

    Wall-mounted dock to recharge your vacuum and tidily store tools

  • Filter

    Additional spare filter for uninterrupted use of your vacuum while the other is cleaned

  • Mini motorised tool

    Great for cleaning smaller surfaces, upholstery and stairs

Out of stock.
€449.99
Price includes VAT
See more

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Please see our Accessibility Statement for more information.

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